Green Up, Get Moving was inspired by a survey, conducted by National
Geographic, that found American consumers ranked DEAD LAST as consumers
of renewable energy, recycling, transportation, food consumption, and everyday
consumer goods and NUMBER ONE in obesity and related diseases.
 
The Green Up promotion addresses both issues. It combines the green
movement with fitness sports to help bring awareness to the importance of
maintaining a sustainable planet and healthy body!  It's designed to get people
of all ages involved in physical activities and to serve as a platform to help
promote zero-waste and the universal green marketing theme of
Reduce-Reuse-Recycle. It's also about having fun!
 
THIS IS HOW IT WORKS:  In a nutshell

  • Green Up, Get Moving is a hands-on promotion. We work with event promoters and attend as many fitness related
    sporting events, trade shows, markets and festivals as possible throughout the year.

  • We assist participating promoters by advertising and marketing their event in exchange for on-site space during
    their events, where we distribute our sponsors information, literature, product samples and sometimes conduct
    demo's. We also distribute information about living a sustainable green lifestyle, getting fit and tips on how to
    reduce, reuse and recycle.

  • Through our promotion we also encourage participants, spectators and everyone else to walk, bike car pool, or
    take public transportation to and from events -- and everywhere else, whenever possible.

  • We also promote the concept of  "zero-waste," by discouraging the use of disposable plastic water bottles and
    other disposable plastic items and to use only refillable, stainless steel, or other non-disposable recyclable
    containers.

That's the basic format. We are flexible and work with promoters special requests, plus assist in the procurement of
sponsors and volunteers. 406-871-6282
 
2014 Events

The following is a starter list of typical events we are considering for participation in 2014, either as a vendor, co-
sponsor, sponsor, or involved with in some promotional capacity. Some events may be dropped, while others added
during the year. See
events calendar for exact dates, details, updates and contact information.

    MARCH: St. Patrick's Day Parade. SLC
    APRIL: Salt Lake City Marathon. SLC
    MAY: Live Green Festival. SLC
    AUGUST: Tour of Utah. SLC, Park City
    OCTOBER: 3rd Annual Paddlefest, Lake Havasu, AZ
    ....................................................................................

    NOVMBER 7-8: HITS Triathlon and Festival, Lake Havasu, AZ
    NOVEMBER 7-8: Adventure + Gear Expo, Sandy, UT
    NOVEMBER 14-16: Green Festival, San Francisco, CA

 
HOW WE ADVERTISE and PROMOTE THE EVENTS.

  •   Bike&Paddle Magazine is the primary media for event updates, sponsorship information and online registration.
  •   Facebook and twitter (three pages)
  •   We attend as many trade shows, festivals and other organizations events as possible throughout the year
  •   Monthly face-to-face business networking mixers.
  •   Links and event listing in all local Chamber of Commerce calendars of events
  •   Weekly email event updates and newsletter (sent to over 5000 subscribers and other recipients).
  •   Email weekly event press releases sent to over 180 newspapers/magazines, TV and radio

Please click HERE for rates and benefits. Call for title sponsor rates and custom marketing programs
406-871-6282 or email
dennis@bikeandpaddle.com